The executive summary highlights the strengths of your plan and explains how your company will provide a unique to its clients.
Include the following in the executive summary: The executive summary gives a brief outline of what your business is designed to do and how it will do it.
VCs and angel investors, on the other hand, are more interested in potential growth and return on investment; so they’ll likely focus on your capabilities, the service you’re offering, and the market you want to enter.
If you’re simply creating a business plan to help you stay focused on your business goals, then you’re more likely to write about your plans for the future and milestones you want to reach, rather than any history or track record.
Also, take a look at this video where Sabri Suby, founder of King Kong digital marketing agency and instructor for our Consulting Empire course, discusses the best business plan for consultants.
As you can see, planning can pay off—especially if you’re seeking funding.Business plans vary depending on the business and its audience, but below are some of the basic components of a business plan that apply across the board. Small Business Administration’s example consulting business plan: We Can Do It Consulting provides consultation services to small- and medium-sized companies.Begin with an executive summary that introduces the reader to your business and gives them an overview of what’s inside the business plan. Our services include office management and business process reengineering to improve efficiency and reduce administrative costs.The customer is likely to operate a business worth between 0K and million, with growth rates of between 1-10%, or even a negative growth rate.This section is particularly important if you wish to secure a bank loan or investors’ money.Here are 7 things you need to include: The executive summary is the first and most important part of your business plan.If the project is not clear or compelling enough in this section, often your investors won’t waste their time reading the rest, so you’ve got to get this part right.Is the market already saturated with services like yours? Investors will be interested in seeing what you put here because this will help them become confident that you know what you’re getting into and that your business has the potential to grow.The market analysis section will answer: By aggregating a complete range of wedding services under one roof, TLC Wedding Consultants will offer its customers the ease of one-stop shopping.The company will leverage its owners’ expertise in planning such events to competitively position itself as a premier provider of wedding services.The target customer owns a small business, and is generally dissatisfied with the revenue that the business is generating, or is dissatisfied with the daily management of their business.