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This might include paying for capital expenses like equipment or hiring personnel.Also detail where all your financing is coming from.
That way, you can validate that you're solving a real problem for your potential customers. For example, if the problem is that parking downtown is expensive and hard to find, your solution might be a bike rental service with designated pickup and dropoff locations. Never assume that your target market is “everyone.” For example, it would be easy for a barber shop to target everyone who needs a haircut.
But most likely, it will need to focus on a specific market segment to reach its full business potential. Your customers are likely turning to an indirect competitor that is solving their problem with a different type of solution.
You may want to explain why your location is important or detail how much space you have available. You can also cover your office space and any plans to move outside your house.
Any specialized software or equipment and tools should also be covered here.
Metrics are how you will gauge the success of your business. This is the most crucial – and intimidating – part of any business plan for a bank loan.
Your prospective lender will look especially close at this section to determine how likely your business is to succeed.
It's basically an introduction to your company, summarizing the main points of your plan.
Keep it to just one or two pages and be as clear and concise as possible.
A few example of what should be included: This is the nuts and bolts of your business.
It's especially important for brick–and–mortar companies that operate a storefront or have a warehouse.