In other words, if the user’s institution is subscribing to the content selected, the user is taken directly to the full text, if not the user will be taken to a “purchase now” page.
So next time you hear : “we do not need information centres as everything is free on the Internet”; do tell them libraries and info centres are a suite of services and even if you are no longer interested in their paper collection or guidance, you might still need their budget and assistance to access information.
Before looking at the list, I suggest you read the next two paragraphs on ASEO (Academic Search Engine Optimization), if you are not familiar with the concept in order to objectively evaluate your result lists of scholarly literature.
You might not have heard of ASEO; however you most likely have heard of Search Engine Optimization (SEO).
With ASEO there is a risk of authors or publishers illegitimately “over-optimizing” their articles; by this I mean article-providers will try to boost their rankings in illegitimate ways.
Therefore I encourage readers to take a critical look at the results list and consider this potential risk while using free Search Engines.
The access depends on the institutional subscription to that content (eg.
fee-based database, publisher collection acces, online journal subscription).
When users click on the result in the results list the user is taken directly to the fulltext article.
This does not mean the version is available through Google Scholar (to take the most known Academic Search Engine).