Adding too many extra adjectives will make the readers assume you’re trying to distract them from reality.Original Example: This gorgeous and nearly perfect house will stun you with its modern and dazzling interior finishes.While you may want to avoid the red flag words listed above, there are also words that can help a home listing.
So if there’s a jacuzzi tub in the master, luxurious will definitely apply to your real estate listing description. At the very least, it will help potential buyers differentiate your listing from the other dozen they are browsing.
Mention a few one-of-a-kind home features in your real estate listing description and the right buyers will appreciate it. On the other end of the spectrum, be sure that you use punctuation.
We’re here with eight tips for you to write a real estate listing description that sells.
This may seem like a no-brainer, but your real estate listing description should be accurate.
Readers will appreciate the effort you took to write a coherent, easy-to-follow summary.
Original Example: tons of natural light – nice park nearby lots of trees in backyard, move in ready Better Example: This move-in ready home has been recently updated, including new windows that provide ample of natural light.
These words include “fixer,” “TLC,” and “cosmetic.” Why?
Unless you’re looking to flip a home, these words imply the home requires a lot of work.
If potential buyers read your listing and aren’t impressed, they’re on to the next one.
But writing a compelling listing can be easier than you think.