She earned her Ph D in English from the University of Georgia in 2015.
There are 14 references cited in this article, which can be found at the bottom of the page.
The call to action is a core component of marketing, sales, and any persuasion-based effort.
When it comes to calls to action, there’s a lot of theoretical content about how to tweak copy, color, size, and other elements, but, sometimes, it’s easiest to learn through examples. A good call to action isn’t the only element you need to succeed online, but a good one will certainly improve your effectiveness.
This article was co-authored by Megan Morgan, Ph D.
Megan Morgan is a Graduate Program Academic Advisor in the School of Public & International Affairs at the University of Georgia.You might want to work on optimizing every part of your signup form, including the call to action words on that shiny Sign Up button.And if you’re wondering whether some phrases may incentivize your visitors to sign up more than others, the answer is – definitely.On this blog, we’ve talked about creating email popups and collecting email addresses using Get Site Control form builder a lot.But if you’re looking to boost conversion rates significantly, having a great tool isn’t enough.In this post, we’ve collected 12 examples of high-converting call to action words that you can use as inspiration when crafting your own email signup forms.Before you think of getting started, you should first figure out the end goal of your sign up form.You can also think of paragraphs like a slight pause in a conversation between topics.Read your paper aloud and make the paragraph breaks when it feels like a good place to pause (this will be easier for native English speakers).Let’s return quickly to the basics before we dive into any call to action examples.In marketing, a call to action (CTA) is any message designed to prompt an immediate response or encourage an immediate sale.