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With a double major, you can combine creative writing and marketing.You could leverage your creative writing degree along with a degree in environmental studies to become a contributing editor for a magazine such as National Geographic.It could also lie in the personal satisfaction of honing your skills as a professional writer.
It means you can use your writing skills in other professions.
Your master's degree may not get you bigger royalties for the book you wrote, but it may get you a managerial position on a editorial staff.
The biggest value in the degree program may be that aspect of transferrable skills.
Education will not confer talent upon a writer, but it teaches a writer how to use his talent.
There is an accepted writing form, and it can be learned.